Newsletter
Data points vs. people: the increasing importance of a Single Customer View
As the world has become increasingly digitized, digital marketing and advertising ecosystems have grown into huge digital rivers of…
Newsletter
As the world has become increasingly digitized, digital marketing and advertising ecosystems have grown into huge digital rivers of…
Newsletter
I have been hearing and discussing with colleagues the mounting issue of ad blockers at recent industry events and I would like to take the time for some additional thoughts on the topic. Let’s imagine this situation: I'm exiting a shoe shop after having purchased a new